by Brooke Watts
The Ekka is widely recognized as one of the most iconic events of the year and the perfect place to showcase your products to people throughout Queensland, and in particular, residents of Brisbane. This unique market place sees a diverse range of people walk through its gates each year, from all different walks of life and age groups making it a great opportunity to network and get your brand noticed.
Expose your business
Exhibitors at the Ekka have the potential to gain invaluable media and brand exposure, especially if they have the right tools to make the most of the time and space they have been allocated. Here at Focus Productions, we can help you create a visually appealing stall that will attract Ekka audiences to you and your products.
Last year, the Ekka generated more than 20 million dollars in free publicity, and each year enables companies to break into new markets, boost their sales and enhance their brand’s presence. Focus Productions want to help you make the most of this fantastic opportunity.
Let creativity flourish
Focus Productions suggests creating unique interactions with potential customers that no one else is offering. You are competing with many other businesses, so it is crucial you draw customers in and make a lasting impression of your brand.
Our highly skilled team know exactly how to optimize the space in the most efficient way to make your business shine. Bright, modern signage, along with a clever stall layouts will capture wanted attention while interactive and fun product displays will keep people talking about your brand, long after the event. With limited time and space, it’s all about being creative and that’s where we come in.
Well-lit spaces and a friendly atmosphere
Light up your space to capture people’s attention and display your products in the right lighting which in turn will result in an increase in sales. Over 400,000 visitors and 400 retailers mingle at the Ekka each year, so while you have a large audience to cater to, you also have a lot of potential businesses to compete with. Amidst the hustle and bustle of market stalls, you want to have a stall that is warm and welcoming with its appearance, along with the energetic atmosphere further shaped by your staff.
Design, construct, and create
Bare space exhibitors in the pavilion or outdoor areas need to arrange their own stand’s build and flooring, and these are two areas where the team at Focus Productions come in handy. Creating a stand out stall from scratch can be a daunting task so we help many businesses with each step from planning and designing through to the final on-site construction. Take a peek at our Event Hire page to see the flooring options we have available, including tiling and carpeting.
At the Ekka this year, take the stress out of designing and setting up a stall on your own. Have a chat to a friendly staff member at Focus Productions to find out how we can make your stall become a focal point at this year’s Ekka.