by Kelley Noonan
BECAUSE FIRST IMPRESSIONS MATTER. MAKE A GREAT ONE WITH FOCUS PRODUCTIONS PROFESSIONAL TIPS FOR SHOPFITTING IN BRISBANE.
What is shopfitting?
You would think it was pretty self-explanatory – shopfitting is basically the process of fitting out a shop, however, it isn’t quite as simple as its name implies. When opening a shop front for a new business or renovating and rebranding an existing one, it’s easy to forget the small things when stressing over the big picture. A lot of thought should be put into each shop’s design and layout. You want a shop that is attractive on the outside with signage, and equally welcoming on the inside with fixtures and displays. So, before the creative juices start flowing and visions of your dream shop come to mind, there are some important elements to consider before you proceed with a shopfitting in Brisbane.
A shopfitter will assist you in planning and designing your shop’s layout. They are basically your mini interior designer and space manager, giving you advice and helping get the thoughts in your head onto paper.
If you already have a shop in Brisbane that is fully operational, but feel it’s time to upgrade to better suit the needs of your staff and customers, think about the things you want to keep with the shop’s existing layout, and what parts urgently need a makeover.
If you are setting up a shop’s layout from scratch, you will need to consider what you want your shop to look like, and how the design will reflect the style of your business. Start by thinking of existing brand colours as well as ones that will complement your business. You also considering the amount of space you have to work with. A good shopfitter will help you maximize the amount of space you have, while giving you realistic storage options for excess product stock.
Gondolas can be used to promote new products and grab a customer’s attention as they walk through your shop. They are fantastic little options that can make a big difference if you are after flexibility and aren’t willing to commit to a full, permanent layout.
Contact Focus Productions and arrange to meeting with one of our shopfitters and designers who can assist you with choosing materials, drawing up ideas and developing 3D drawings so you can visualise exactly what the space will look like.
Professional quality and service
Once you are happy with the design you and your shopfitter have come up with, it’s time to think about fitting out the shop. Time is of the essence, but you also want things done right. For shopfitting in Brisbane, talk to the staff at Focus Productions. We make sure your business is up and running as soon as possible, while making sure any building requirements are met and the end result is of the highest quality. We ensure all approvals are made before we start fitting out a shop, and keep you up to speed during the entire process.
For all this to become a reality, you need to be able to rely on the experts – and lucky for you, this type of work is right up our alley. We have helped countless customers create innovative shop layouts across Brisbane, even with limited space and time. Contact us today and ask how you can increase foot traffic through your shop, and how you can rethink the way you utilize a shop’s space.